Status Update: Celebrity, Publicity, and Branding in the Social Media Age

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Status Update: Celebrity, Publicity, and Branding in the Social Media Age
$22.00
A book that analyzes status-building techniques - such as self-branding, micro-celebrity, and life-streaming - to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class and gender.
ISBN: 
9780300209389
Author: 
Publisher: 
Binding: 
Paperback
Publication Date: 
January 13, 2015